As a brand-new venue, there was no previous content, media, or structure to work from. Everything—from tone of voice to imagery and layout—had to be carefully crafted to represent the vision for Bar Three Twelve.
A key feature was the ability for users to book and pay for exclusive chef-led events directly through the site. Choosing the right platform for this, ensuring smooth user flow, and keeping the experience premium were all essential.
The final website delivered a sleek, elegant digital presence that reflects the modern, high-end feel of Bar Three Twelve. Visitors can easily learn about the concept, explore the food and drink offering, and reserve spots for upcoming events—complete with secure, seamless payment integration.
The site has helped build early excitement around the launch, attracting press and growing a local following even before opening night. It sets a strong foundation for Bar Three Twelve to establish itself as one of Manchester’s most anticipated new spots.
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