Twenty Twenty Two

Twenty Twenty Two

Introduction

Introduction

Twenty Twenty Two is a well-known ping pong bar and late-night venue in Manchester’s Northern Quarter, famous for its underground vibe and energetic atmosphere. They approached me to redesign their website with two clear goals in mind: to better reflect the unique character of the venue and to improve their visibility online. The new site needed to be bold, functional, and SEO-optimised to help them dominate search rankings and attract new customers both day and night.

Year

2024

Industry

Games Bar & Nightclub

Scope of work

/

Web design

/

SEO

Timeline

3 weeks

Introduction

Twenty Twenty Two is a well-known ping pong bar and late-night venue in Manchester’s Northern Quarter, famous for its underground vibe and energetic atmosphere. They approached me to redesign their website with two clear goals in mind: to better reflect the unique character of the venue and to improve their visibility online. The new site needed to be bold, functional, and SEO-optimised to help them dominate search rankings and attract new customers both day and night.

Year

2024

Industry

Games Bar & Nightclub

Scope of work

/

Web design

/

SEO

Timeline

3 weeks

Challenges

Challenges

Challenges

Twenty Twenty Two has a distinctive edge—part ping pong hangout, part late-night party space. The challenge was to translate that unique vibe into a digital experience that felt as lively, raw, and fun as the physical venue itself.

The venue regularly hosts DJ nights, private parties, and pop-up events. The site needed a flexible structure so events could be added, updated, or promoted easily without needing a full site overhaul each time.

Final thoughts

Final thoughts

Final thoughts

The new Twenty Twenty Two website successfully combines bold visuals with strong functionality. It reflects the gritty, underground character of the venue while delivering a smooth, responsive user experience across all devices.

Most notably, through ongoing SEO work, the site now ranks #1 on Google for key terms including “ping pong bar Manchester”, driving a steady increase in organic traffic and footfall. With a flexible content system in place, the team can easily manage events and promotions, making the site a powerful marketing tool as the venue continues to grow.

THIRTY®

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Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

THIRTY®

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell us about your project—whether it’s a website, SEO, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

THIRTY®

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

© 2025 Thirty Media.

Let’s talk.

Tell us about your project—whether it’s a website, SEO, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.